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Vision 2020:

Our strategy

Our vision is to be a leading digital company that empowers a connected society

g

g

We will disrupt through technology while delivering world-class digital solutions.

g

g

We will remove barriers to access as we evolve to the gigabit society, while transforming education, healthcare, financial

services and agriculture.

Delivering on our strategy

Empowering the digital lives of our customers

Connecting everybody to live a better today and build a better tomorrow

Strategic objective

How we measure

success

Goal to

31 March 2020

Performance at

31 March 2018

Owner

Segmented Propositions

We develop a deep insight of our

customers’ needs, wants and

behaviours, and provide propositions

to lead in chosen segments.

Chief Officer:

CBU

Chief Officer:

Vodacom

Business

Chief Operating

Officer:

International

Business

Service revenue

growth rate (%)

Mid-single digit

3.4

%

Revenue

contribution (%)

from digital services

(IoT, infotainment,

advertising)

5.0

%

3.2

%

Best Customer Experience

We provide a seamless, frictionless,

personalised, digital experience to

our customers.

Chief Officer:

Commercial

Operations

Chief Officer:

Consumer

Sales and

Distribution

Net promoter

score (NPS)

#1 in all markets

#1 in all markets

Digital NPS

#1 in all markets

not yet measured

Best Technology

We are the leading telco through

the best network and IT excellence,

with digital at the core.

Chief

Technology

Officer

Network NPS

#1 in all markets

#1 in all markets

#2 in Tanzania

Digital Organisation

and Culture

We build an organisation of the future

where digital is first for all employees,

underpinned by innovation, agility

and new skills.

Chief Human

Resources

Officer

Employee

Engagement Index

80

78

Employee Digital

Index

80

77

Our Brand and Reputation

We are a purpose-driven brand with a

deserved reputation for accelerating

socioeconomic transformation by

empowering the digital lives of our

customers.

Chief Officer:

Corporate

Affairs

Chief Officer:

Legal and

Regulatory

Chief Officer:

CBU

Brand leadership

position

#1 in South Africa

#1 in South Africa

Reputation survey

#1 in all markets

#1 in all markets

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Vodacom Group Limited

Integrated report for the year ended 31 March 2018