Segmented
propositions
We are using digital tools to deepen our understanding of customers’ needs and behaviours, and to develop personalised propositions across consumer segments.
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Best customer
experience
In line with our vision of becoming a leading digital company, we are digitising the customer experience to substantially enhance the quality of service we provide, aiming to lead the net promoter score in each of our markets.
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Financial
services
Promoting financial inclusion and empowering the lives of our customers through innovative financial services offerings.
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Digital content
platforms
We are monetising data in both the Consumer and Enterprise markets by growing our digital music, video and gaming services platforms, developing innovative new opportunities in IoT, strengthening our cloud and security services, and driving our fibre strategy.
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Best technology
We have embarked on a transformational journey
from a traditional telco to a technology
communications company. We are investing in the
latest gigabit network technologies and modern
digital IT systems as we connect our customers for
a better future.
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Digital organisation
and culture
Fulfilling our purpose of connecting society today for a better tomorrow requires having a capable and engaged workforce that behaves in a manner that is consistent with Vodacom’s values and code of conduct.
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Our brand and
reputation
We are a purpose-led company, guided by an explicit Social Contract: to promote a duty of care to our customers, ensure fairness and inclusivity, and maintain a reputation for responsible leadership and innovation.
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